OVERVIEW
The SISMA Group is in the beverage industry through its wholly owned subsidiary SV Beverages, as well as its anchor shareholding in CI Holdings Berhad, a listed company.
Through its wholly owned subsidiary Permanis Sdn Bhd, CI Holdings Berhad is the franchise bottler for numerous beverage brands in Malaysia including Pepsi, 7Up, Mirinda, Lipton Ice Tea, Gatorade, Excel, Chill and Bleu. Our focus continues to be growing our share in the Malaysian beverage industry.
SV Beverages bottles and distributes Kickapoo Joy Juice in Malaysia from its facilities in Perak. Kickapoo Joy Juice is a brand steeped in history, originally created from a classic comic strip known as 'Dogpatch' featuring characters such as Li'l Abner and Daisy Mae.
Today it is a softdrink made for various countries in South East Asia by the Monarch Beverage Company Europe. |